Shein outsells British rival Asos as UK revenue hits £2.58bn

Shein, the Chinese online fast-fashion retailer, has outsold its British rival Asos in the UK, with a 26% increase in sales to £2.58 billion. This significant jump in revenue has raised concerns about the UK's duty-free parcel exemption, which allows cheap parcels to enter the country without paying customs duties. The exemption has been in place since 2021 and has been criticized for favoring foreign retailers like Shein over domestic ones.

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Shein's revenue in the UK has increased by 26%. This growth is likely to continue as the company benefits from an exemption that allows it to import cheap parcels into the country duty-free.

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