Hexaware eyes slice of $900 billion SaaS market with AI-enabled software, even as AI-infused revenue tops 50%

Hexaware is expanding its software offerings with AI-enabled tools, aiming to tap into the massive $900 billion Software as a Service (SaaS) market. This move comes as the company's revenue from AI-infused products has surpassed 50%. The CEO believes that AI has made custom software more efficient and cost-effective, potentially allowing some businesses to switch from SaaS subscriptions to in-house solutions. This shift could have significant implications for the SaaS industry, with potential disruptions to established players and business models.

Why it matters

Indian companies are adopting AI to make custom software faster and more economical, which could replace some enterprise SaaS subscriptions. This could lead to increased demand for custom software and growth in the Indian tech industry.

Market impact

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