Chinese e-commerce giant JD.com opens buying office in Korea

JD.com, China's largest e-commerce platform, has opened a direct sourcing office in Seoul, South Korea. This move aims to meet the growing demand from Chinese consumers for Korean goods, which has been stagnant in recent years. The office will enable JD.com to directly source and purchase Korean products, potentially boosting Korean exports and trade between the two countries, which is shifting towards digital platforms and changing consumer habits. This development could have a positive impact on the Korean economy.

Why it matters

JD. com's new office will increase access to Korean goods for Chinese consumers.

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Related coverage

• Chinese e-commerce platform JD.com to directly import Korean products The Korea Times · 2026-08-12

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