FSSAI bans ‘100% pure’ Dabur products, firm’s share falls 4%
The Food Safety and Standards Authority of India (FSSAI) has banned Dabur's '100% pure' products, citing that labels such as '100% pure, natural, organic and tender' are misleading and contravene food safety regulations. This ban is significant as it highlights the regulator's efforts to ensure transparency in food labeling. The move may impact consumer trust in Dabur's products and potentially affect the company's sales.
Read the source report: The Hindu
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