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Eye on 'Z' factor in 2027 UP polls: A 15% vote bank no political party can ignore

·Moneycontrol

The Indian state is focusing on the voting power of Gen-Z, a generation born between 1997 and 2012, ahead of the 2027 state elections. This demographic is estimated to make up 15% of the electorate, and even a small shift in their votes could significantly impact the outcome of the election. As a result, political parties are taking notice of this growing voting block, which could potentially swing the election in their favor.

Read the source report: Moneycontrol

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