Coupang expands 'Rocket Jikgu' lineup with 600 overseas brands

Coupang, a major South Korean e-commerce company, has expanded its "Rocket Jikgu" service by adding 600 overseas brands to its platform. This move allows Korean consumers to purchase international products directly from foreign companies, increasing their access to a wider range of goods. The expansion of "Rocket Jikgu" is significant for the economy as it promotes trade and consumer choice, potentially benefiting both Korean consumers and foreign businesses.

Read the source report: The Korea Times